Why have the NZ Beef and Lamb Quality Mark?

Why have the Quality Mark?

The New Zealand Beef and Lamb Quality Mark is a symbol to help customers recognize quality. The Quality Mark label assures customers that the beef and lamb has met high standards of:

• New Zealand grown

• Free range

• Tender

• Free of Hormone Growth Promotants (HGPs)

• Processed under the highest animal welfare

standards

• Reaches the highest standards of food safety